Last week I stopped by the Style Coalition Lounge for the Downy and Elle Summer Scent and Style Soiree. I was not expecting to be wholly engrossed by fabric softener, but guess what? It was fascinating listening to Downy's perfumer (aka "nose", what I now want to be when I grow up) talk about the new Downy Infusions' bottom notes, top notes, and...well, I wish I'd taken notes.
How pretty are the new Downy Infusions bottles? They'll look gorgeous on your laundry shelves. The scents, too, are lovely and available in a wide range of bouquets. From floral to spicy, Downy has your olfactory preferences covered. Full disclosure: I don't usually buy fabric softener. I've got a toddler who suffers from eczema so I had to ban anything scented from the laundry. But I'm keeping my Infusions from the gift bag to use in my hand-washables, as a mom needs to indulge even if her laundry can't.
Look for Downy Infusions at Kmart in the 34th Street district.
|Everything at the Style Coalition Lounge was pretty, flowery, summery...|
|...except me, as I insist on wearing black in August. Standing with gorgeous girls Yuli Ziv of Style Coalition and Jenni of ISpyDIY.|
250 West 34th Street at Seventh Avenue