Reminder: Macy's Herald Square Friends & Family Sale

The sale starts tomorrow! So yeah, a good time to shop Macy's Herald Square...

I'll be mostly on the second and third floors, you?!

Macy's Herald Square

West 34th Street between Broadway and Seventh Avenues

Mother's Day Deal at Raika Studio

There's a great Mother's Day special going on now at Raika Studio Jpms: Pamper Mom with a $100 gift certificate at the salon, and Raika will add another $25 if you buy on or before May 10th. 

If you haven't been to Raika yet, you're going to love this John Paul Mitchell salon just north of 34th Street. Stop by for a Lather Lounge treatment, pick up your Mother's Day gift, and leave feeling gorgeous! I call that multi-tasking sans stress.


Raika Studio
35 West 35th Street between Fifth and Sixth Avenues

34th Street Weekend Picks: Gap, JCPenney, Uniqlo, Aerie

JCPenney

There's a spring sale going on through Saturday, and other promotions throughout the store. My picks include a rack of pretty Joe Fresh blouses for $14.99, and I ♥ Ronson, the entire spring collection, because it's fabulous (more on that next week). Manhattan Mall, 33rd Street and Sixth Avenue, lower levels one and two

Uniqlo

Find racks of Supima cotton tees and other assorted items on sale on the second floor by the registers. 31 West 34th Street between Fifth and Sixth Avenues

American Eagle Outfitters

Aerie is hosting a great swim deal through May 4th: buy a swim top and get a free bottom! Also, AEO shorts for summer are on sale for $25. 40 West 34th Street between Fifth and Sixth Avenues

Gap

Up to 60% off at Gap Herald Square throughout the store. I got a couple great GapBody tanks and a GapFit top for yoga. Also, shorts are 20% off, and be sure to go immerse yourself in the racks of tees on sale for $9.99 - totally worth it for Gap essential tees. 60 West 34th Street at Broadway

Shop it Now: IDLF x Uniqlo

I bought them yesterday (two pairs, actually), and I'm wearing them today. They are going immediately into rotation with my Office Black Jeans. They are supremely comfortable and are not binding me in any way around my waist, hips, thighs, or elsewhere on my lower body. It's like I'm wearing ghost pants.

Yes, I'm following up my Ines de la Fressange Uniqlo collaboration post from the other day because I was so impressed when trying it on today at Uniqlo 34th Street. The fit, cut, and styles are perfect. I mean, look at that blouse. I am almost bought two of them I loved the fit so much.

Shop this collection soon. Today it was a bit of a party around her racks as we all raved about the collection while rifling through looks. "You've got to get the wrap dress." "These pants." "I bought three of her T-shirts and I'm back today for more." I'm guilty as charged, too. As soon as I can, I'm going back for more.

Uniqlo

31 West 34th Street between Fifth and Sixth Avenues

Coming Soon: Macy's Herald Square Friends & Family Sale!

Heads up: Next week is Macy's Herald Square Friend's & Family sale! Mark your calendar, start planning your shopping strat, OR take advantage of pre-sale now. If you want to shop before next Wednesday, just inquire with your sales associate who will give you the F&F discount and hold your items until the 30th. Also, if you prefer, associates can ship purchases to your home once the sale begins. 

See you in Macy's Herald Square next week, friends and family!

Macy's Herald Square

34th Street between Broadway and Seventh Avenue

Ines de la Fressange Collection at Uniqlo

Looking for a wardrobe upgrade for your basics that skews sophisticated? Then you must shop the Ines de la Fressange Uniqlo collection. It's being released in four parts, with the first three out and just one more to go, but best-selling items have been recently restocked. Below are some of my favorites available now, including several from her third, just-released collection of luxurious loungewear called Souffle de Parisienne.

Who makes neutral tones look glorious? Yes, Ines de la Fressange! 

It's easy to see why this collection has been selling out: beautiful, classy basics in perfect neutral tones for a great price is clearly a winning combination.

There is little bold color to be found in this collection except for a bright pink and this perfect little red belt, now on promotion for $9.90.

Pop of color? Check. I'm also looking forward to trying on those pants, above, a classic straight cut designed to be comfortable and versatile. Yes, that means office and/or weekend wear, totally my favorite modus operandi.

Uniqlo

31 West 34th Street between Fifth and Sixth Avenues

Journey's Update: Now Open on 34th Street

We're happy to say Journeys is now back on 34th Street with a new location between Fifth and Sixth Avenues.

Inside the layout is more open than their previous location at Herald Center...

...but the brand mix is much the same with Doc Martens, kicks from DC Shoes, addidas, and more, and casual shoes like Birkenstock, Toms, Sperry Topsiders, and UGG Australia.

Also spotted: Journeys Shi collection, Kidz, and creepers in the back.

Pretty much great one-stop shopping for your shoe needs on 34th Street!

Journeys

34 West 34th between Fifth and Sixth Avenues

34th Street Weekend Picks: Victoria's Secret, Gap, and bebe F&F

Victoria's Secret

Ends on Saturday: when you buy two bras you get a $15 I ♥ VS reward card! Visit their website for details. Herald Square, 34th Street and Broadway, and Manhattan Mall level one, 33rd Street and Sixth Avenue

Gap

Up to 50% off select items this weekend. Click below for more details. 60 West 34th Street at Broadway

bebe

Friends and Family sale! Get 25% off your purchases this weekend. Click here for details for the in-store offer. One West 34th Street at Fifth Avenue

Dress Event and More at Lane Bryant 34th Street!

Lane Bryant has several tempting promotions going on now in-store on 34th Street, including a big dress event:

Dresses, accessories, and cardigans are 30% off, and select suiting and pants are 40% off (see store for details).

And there's more: Select tops are 40% off, and bras are buy one get one for $10.

If you haven't shopped the gorgeous new 34th Street Lane Bryant flagship, now is a great time to stop by, shop, and save.

Lane Bryant

225 West 34th Street between Seventh and Eighth Avenues

Spring for Shoes at H&M

You've all heard the Alexander Wang x H&M news, right? Well, as the collection isn't due to hit stores until November 6th, let's look at some of H&M's new spring shoes that you can find in stores today.

Definitely one of the strongest spring shoe collections I've seen from H&M. Prices are, from top to bottom: $59.95, $99, $29.95, $59.95, $79.95, and $24.95. This is just a small sampling from an adorable spring shoe collection, so be sure to stop by H&M soon and check them all out.

H&M Herald Square

34th Street and Broadway

H&M 

430 Seventh Avenue, 34th Street and Seventh Avenue

Now at Uniqlo: Pharrell Williams' "i am OTHER" Collection

The i am OTHER tees and hats are now available online, and items are coming to the 34th Street store soon.

Love them all. We will update @fashionherald on twitter, Facebook, and Instagram once we spot them in store on 34th Street.

Uniqlo 34th Street

31 West 34th Street between Fifth and Sixth Avenues

34th Street Weekend Pick: Bebe, Express, and Aeropostale's Flash Sale

Aeropostale

Flash Sale at Aeropostale: everything is 50% to 70% off. Big savings! Manhattan Mall level one, 33rd Street and Sixth Avenue

bebe

Take an additional 50% off already reduced prices, and if you've got your eye on some regular priced items, print up the coupon below for money off your total purchase of $150 and up. One West 34th Street at Fifth Avenue

Express
30% off dresses, just in time for our warmer weather! Also, love the dress below. 7 West 34th Street just west of Fifth Avenue, and Manhattan Mall level one, 33rd and Sixth Avenue

Launching Today: H&M's Conscious Exclusive

10:00am is the kickoff time today for the Conscious Exclusive collection at H&M. Visit the Herald Square or Penn Station H&M to shop this gorgeous collection made with sustainable materials.

Windows at Herald Square

Click here for more information on this eco-design collection that gets better every year. Picks below include my favorite piece, the silk-blend kimono dress. Organic silk is one of the new fabrics in the collection this season. Also, those wide-legged pants are tops on my list. Happy eco-shopping!

H&M Herald Square
34th Street and Sixth Avenue
H&M Penn Station
34th Street and Seventh Avenue