Wednesday, February 17, 2010

The Kardashian Invasion

Post today is Intern Craig's debut! But I'm just going to call him Craig. Thanks, Craig!

Brace yourselves, Ladies and Gentlemen, because the new miracles on 34th Street are Kim, Kourtney, and Khloe. Head over to Bebe to see the new Kardashian collaboration with the popular retailer. The line debuted Tuesday under the watchful eye of fashion’s elite at Bryant Park, but the line hit the shelves earlier this week. Love it or hate it, this line is pure Kardashian. It is meant to accentuate a woman’s natural assets while having that “I am about to club hop in West Hollywood” vibe.

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First, is the One Shoulder Shimmer Dress. It retails for $119.00 and is made from a rayon/spandex blend. In any other fabric, this dress would be perfect but the super shiny material comes off a bit cheap. The small cutout doesn’t overpower the design and allows the dress to be trendy, not trashy.

Image and video hosting by TinyPicNext, is the Side Shine Dress, which sells for around $100 (The dress sold out online so I do not have the exact price). This dress is cut so oddly. It clings to the stomach, which makes our model (who is very thin in real life) look rather pudgy. I think a dress like this would only work on someone who is very confident in her appearance or built like a toothpick.

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Finally, my favorite piece: the Belted Wrap Dress. Everything about this dress was perfection. I loved the contrast of the long sleeve with the short hem. There might be a bit too much cleavage for the average woman, but a little adventure never hurt anyone.

There are pieces found online that aren’t in the stores, and the items that are in stores are going pretty fast. The line is perfect for the demographic and I think it’s going to be a success for the sisters.

Now walk a little further down 34th Street and you’ll see Kim Kardashian promoting her new fragrance that is sold exclusively at Sephora.

The website says the notes include: Mandarin, Honey Suckle, Orange Blossom, Pink Jasmine, Tuberose, Sensual Spice, Lush Gardenia, Jacaranda Wood, Tonka Bean, Vanilla Orchid, Sexy Musk, Creamy Sandalwood. The gardenia is definitely the strongest of the bunch while the vanilla and musk create a very romantic scent. Sephora is also promoting “The Kim Look” with a variety of Sephora brand products, like a volumizing mascara, smoky eyeshadows, and a lip plumper. By the time we investigated the makeup selection, it had been thoroughly picked over. Judging by the fast rate that all of these products are selling, it is safe to say that the Kardashian name sells exceptionally well.

Approach these stores with an open mind and perhaps you might find your inner Kardashian! Spend wisely and I shall see you back on the street soon.

Special thanks to my model, Sara Mavec!

Bebe, One West 34th Street at Fifth Avenue
Sephora, 130 W. 34th Street btwn Broadway & 7th


Catherine said...

I love the last dress. Also thinking that Kim's branding is fantastic - nice, clean look on a perfume bottle.

Anonymous said...

Va-va-voom! The dresses are a bit saucy for my taste, but they're certainly fun.

Wrecked Stellar said...

Great post! Was considering getting a dress and that 2nd dress, but decided not to. I love the their style, but in this economy, I need to buy things I absolutely love.

Unknown said...

hey girl! you look really good in the belted wrap dress, i'm going to get it when it comes back on the website april 20th! just wondering what size did you try on in the dress? i heard they run a size big! thanks :)