|Riding down the escalator at DSW 34th Street. Yes, I joined the cult for the coupons.|
A lot was going on this morning on 34th Street. Not only were the Marni fans lined up at both 34th Street H&M stores (Herald Square and Penn Station), but DSW was packing them in for their store opening.
After checking out the shoes, I stopped by H&M Penn Station (34th & 7th Ave) to see how the Marni was going. It looked like this by 11:45am:
See the empty racks? Also...
I liked looking over and seeing a sole Versace for H&M look on the floor right next to all the Marni action. Speaking of...
Great, wearable collection. The lines for this collaboration didn't form as early as Versace did on 34th Street, and may not have been as densely populated, but this one sold FAST. Keep your eye out in the coming weeks for any returns.
DSW 213 W. 34th Street
H&M Penn Station 34th Street & Seventh Avenue