Wednesday, February 2, 2011

Swarovski's Red Dress Event

We're not just celebrating Horace Greeley's birthday tomorrow down on 34th Street. There's also a fabulous Swarovski event in the evening to celebrate National Wear Red Day (helps raise awareness for women and heart disease). Every year, Swarovski participates in The Heart Truth Red Dress Collection 2011 Fashion Show at Mercedes Benz Fashion Week. But I love that the boutique does a more personal "teaser" event before the big show. And speaking of the big show, tomorrow night at the Swarovski boutique you can register for a chance to win two tickets to attend the show at Lincoln Center! We're talking lots of celebrity models walking crazy down the runway. Big fun.

Big fun also equals hanging out at Swarovski tomorrow evening on 34th Street, sipping heart healthy red wine, eating heart healthy Godiva chocolates, and getting a photo of you, posing on the red carpet for the "paparazzi," decked out in Swarovski jewels and accessories. If you make a purchase, you can take that picture home with you in a crystallized frame (left). And we all best heed the advice of Swarovski manager-extraordinaire John, who told me: You better be there, and you'd better be in Diva-licious red!

Swarovski Red Dress Event
200 W. 34th Street at 7th Avenue
Thursday, February 3, 2011