Jackie Fraser-Swan is a designer that has come a long way from her first presentation at Mercedes Benz Fashion Week in Spring 2012. However, as a developing designer, sometimes I find that she incorporates too many elements in a collection. I want to quote Coco Chanel's "Before you leave the house, look in the mirror and remove one accessory," only in this case, remove one trend.
The designer focused on custom design prints, and when delivered right, revealed her great potential. Fraser-Swan's Garden Gate pattern brought a pop of neon floral to spring. Hand-painted zebra and houndstooth prints with fine tailoring could and did make a rocking jumpsuit. Her favorite flower, Allium, made a whimsical fun graphic pattern, but didn't need to be echoed in a large headpiece.
Overall, there are many bright points in the Emerson collection, and when fine-tuned in seasons to come, will prove Jackie Fraser Swan can absolutely get it right.
All photos from The Cut
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