Jackie Fraser-Swan is a designer that has come a long way from her first presentation at Mercedes Benz Fashion Week in Spring 2012. However, as a developing designer, sometimes I find that she incorporates too many elements in a collection. I want to quote Coco Chanel's "Before you leave the house, look in the mirror and remove one accessory," only in this case, remove one trend.
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The designer focused on custom design prints, and when delivered right, revealed her great potential. Fraser-Swan's Garden Gate pattern brought a pop of neon floral to spring. Hand-painted zebra and houndstooth prints with fine tailoring could and did make a rocking jumpsuit. Her favorite flower, Allium, made a whimsical fun graphic pattern, but didn't need to be echoed in a large headpiece.
Overall, there are many bright points in the Emerson collection, and when fine-tuned in seasons to come, will prove Jackie Fraser Swan can absolutely get it right.
All photos from The Cut
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